Singapore Fintech Festival And Elevandi Appoint Bud For Public Relations Duties

August 31, 2022
  |  by 
Radhika Sharma

Singapore Fintech Festival And Elevandi Appoint Bud For Public Relations Duties

Award-winning PR agency for challenger brands, Bud has been appointed by Elevandi to lead PR for Singapore FinTech Festival, which returns this year as an in-person event from 2 to 4 November 2022. Elevandi is set up by the Monetary Authority of Singapore to foster an open dialogue between the public and private sectors to advance FinTech in the digital economy. 

Per this year’s designated theme, Singapore FinTech Festival 2022 (SFF) will focus on ‘Building Resilient Business Models amid Volatility and Change’, with industry events and the annual Innovation Lab Crawl being held on 31 October and 1 November, as a prelude to the main festival. The event will be held at the Singapore EXPO. 

At a time when global economic uncertainties are creating challenging market conditions for many fintech players, the festival will focus on discussing ways to build a resilient business model in today's challenging market environment. Bud will be responsible for managing the SFF press office, events support, media engagement and strategic counsel.

In addition, Bud has been appointed as the PR agency partner for Elevandi, to help build its brand presence in the region. The retainer will cover strategic counsel, media relations, thought leadership and media event planning. 

Commenting on the partnership with SFF and Elevandi following a competitive pitch, Bud’s Founder and CEO, Oliver Budgen said, “The Singapore FinTech Festival is in a league of its own when it comes to bringing together the transformative and disruptive technologies that shape the FinTech landscape of tomorrow. As the festival returns this year, we’re extremely privileged to work with Elevandi to celebrate the best of FinTech innovation, whilst also cementing Singapore’s status as a global hub for FinTech. We also look forward to helping Elevandi to grow its footprint in Asia, through opening up meaningful dialogues across Asia’s FinTech communities.”
Commenting on the partnership with Bud, Elevandi’s Executive Director, Pat Patel added, “This is an important year for us, as this is the first in-person SFF since 2019! We’re excited to have the largest global fintech community together again for a long overdue reunion. We look forward to collaborating with our PR and communication partner, Bud, to help us foster positive transformation throughout the industry and to help companies amplify their product announcements to a global audience.”